The Art of Influence

Are you looking for more customers? More clients? More visibility or votes? Then what you really want is to become an influencer.

An influencer is someone who combines their knowledge, reputation, and branding into a coherent strategy to become a thought leader in their niche.

Strategies and platforms may change, but this influencer concept is the basis of modern content marketing and public relations. Whether you are in business, government or a nonprofit, building your influence will help you meet your goals.

Hannigan Media offers coaching, training and content creation services to help you become the influencer you’ve always wanted to be.

Are you ready to be an influencer?

Michael V. Hannigan

About Me

I have been serving the people of Henderson County, Texas since 1993. Along the way, I was named the North and East Texas Press Association Journalist of the Year four times.

A lot has changed since my first byline.

To my knowledge, I was the first in my county to use social media to deliver news and engage with my readers. I was the first to bring local video to my readers and I was the first to teach social media classes so that everyone could communicate on the new platforms.

Today, I help organizations like the City of Athens, Hope Springs Water, and the Henderson County HELP Center by working with them to create content and build an online community.

And I also do coaching sessions to help businesses and organizations. In these sessions we talk about strategy, learn new techniques, and discuss specific content calendars.

If you are part of a small town organization or nonprofit and you need help with your communications strategy, give me a call at 903-594-8411.

Because newspaper ink runs in my blood, I also built the What’s Happening in Henderson County Facebook group and report on local sports and events.

So you will find a variety of content here, from local news to public relations advice.

My job seems to evolve monthly as the platforms we use to communicate shift, but one thing has remained a constant since my first byline back in 1993. I am here to keep you connected.